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Ekaterinburg travel wayfynding Ekaterinburg travel wayfynding

Ekaterinburg Travel Wayfynding

Productions:

2021, Ekaterinburg Design Code

Type:

Wayfynding

Role:

Team member, Wayfynding, Graphic design

Yekaterinburg is a big and incredibly interesting city. The locals know about this, but the guests do not always guess. To introduce them to the city and tell them which places are worth visiting, a new pedestrian navigation was developed.

Ekaterinburg travel wayfynding

Overview

Ekaterinburg travel wayfynding

Details


Ekaterinburg travel wayfynding Ekaterinburg travel wayfynding

Current version, May 2021

Ekaterinburg travel wayfynding map

Full size mini-map

Pedestrian navigation.
History this project — how it all started.

Ekaterinburg travel wayfynding

Overview

In 2017, the first pilot steles were installed near the Youth Palace. At the pilot, we formed a design direction, tested technologies and tested hypotheses.

Following the pilot arrow for the 2018 FIFA World Cup, a new large navigation stele was installed. In addition to the size, it differed in that it had a standard map on one side and an interactive screen on the other. He not only showed a map of the entire city, but also transmitted video greetings from citizens to a large monitor installed next to the Yekaterinburg Arena stadium.

Ekaterinburg travel wayfynding

Overview

Navigation throughout the city

Ekaterinburg travel wayfynding

Overview

After two years of experiments and tests, we are ready to implement navigation throughout the city. By this time, several solutions have been added to the design that fundamentally distinguish the navigation of Yekaterinburg from navigation in other cities.

Ekaterinburg travel wayfynding Ekaterinburg travel wayfynding Ekaterinburg travel wayfynding Ekaterinburg travel wayfynding Ekaterinburg travel wayfynding

New steles can already be found in the city center.

Next work:
CNTR Architects

Brand creation and website development for the architectural bureau founded in 2011 by architects Andrey Chuikov and Pavel Meukh.

CNTR
© Anatoly Ivanov. All Rights Reserved.